This double lesson introduces learners to global niche markets and cultural/social factors which affect global marketing. We start with discussing what a niche market is from theme 1, then go on to discuss a concise case study on a very interesting type of coffee. We then look at another concise case study of PepsiCo’s Gatorade which has launched in India with a particular type of global marketing strategy. A 12 mark question with structure guidance and a model answer to develop examination skills. We then look at cultural and social factors at play, and some real regrettable blunders made by companies. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to ethics - always a good topic to stimulate provoking discussions. We start by looking at what ethics involves, we look at some real thought provoking case studies with Primark and Bangladesh’s factories, Apple and Foxconn’s sweatshops. A 12 mark question with a concise model answer to peer assess with and a debate task acting for and against firms that are unethical. We finish by looking at the effects of firms on the environment. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to ethics and corporate social responsibility - this is also covered in theme 4, although with some differences such as the focus on pay and rewards. We start by looking at what is involved in ethics, with real examples of a number of unethical actions, for example the Primark factory in Bangladesh which collapsed and killed many workers, or the suicides that were committed in Foxconn in Shezhen due to the horrid working conditions. We look at the advantages of being a socially responsible company before looking at some facts into CEOs pay. A case study on CEOs salaries and bonus makes for an interesting discussion where students can prepare arguments for and against the very high bonus’ CEOs receive. Students can present their findings back in groups, and then answer a 12 mark question on the case study in class or for homework. Structure guidance and a concise model answer provided for students to identify WWW and EBI with their response.A box plenary to finish with. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to the causes and effects of change, we start by looking the what causes change, such as changes in size, poor performance and transformational leadership. We then go on to look at the effects of change before looking at a case study on a supermarket which has suddently improved performance after a new CEO joined. A 12 mark question on what caused the change with structure guidance and a concise model answer for students to peer assess with. I have included a peer assessment grid which is similar to how examiners assess essays and this could be a good tool for students to understand what makes a top band answer. A research task and box plenary to finish with. Colourful, concise and engaging slides! Thank you

This bundle of resources is the ultimate pack for knowledge retrieval in the build up to exams. 1x set of 23 flashcards 1x PDF of the powerpoint 1x knowledge quiz questions on word The above resources can be used in a variety of ways to ensure students can recall all the key knowledge they need. For example, the flashcards can be used by students to quiz themselves with friends and family, the word document can be folded in half and cut out, this way the question is on one side and the answer on the other - perfect for quizzing. The PDF can be used in lessons as a starter or plenary to recap knowledge, it can also be sent to students as a revision resource and then quizzed in class the following lesson. The knowledge tests can be sat by students at the end of teaching the unit, they are the same questions that are on the flashcards, so students should aim to get 100% if they utilise the flashcards. Colourful, concise and engaging flashcards to make sure it sticks! Thank you

This 9-10 lesson bundle covers: 1.3.1 Product design 1.3.2 Branding and promotion - double lesson 1.3.3 Pricing strategies - 2-3 lessons 1.3.4 Distribution (free) 1.3.5 Marketing strategy - 3 lessons Filled with real life examples, case studies, questions, concise model answers to improve exam practice and kahoot quizzes to consolidate learning in an engaging way. All you need - open the powerpoint, run through it, and deliver quality lessons whilst saving precious time. Colourful, concise and engaging slides! - all files in zip folder. Please visit mrzeesresources.com and have a browse for the highest quality resources and latest updates. Thank you Note: 1.3 has been uploaded as a bundle with individual lessons and previews too - the purpose of this upload is to bundle it with the rest of theme 1 (due to 20 file restriction)

This set of resources includes 1x PPT, 3x word files and can be delivered over 2 lessons. We start by looking at some famous entrepreneurs to see what the students know about them and which ones excite them by playing a game of guess who (like the traditional game by Hasbro). We then go on to look at intrapreneurship, 2 different case studies, one with a 4 mark question and one with a 12 mark question - both with structure guidance and model answers for students to use when making improvements to their own answers. We look at barriers entrepreneurs face as well their motives before going to look at their characteristics, a number of activities to consolidate this knowledge in an engaging way and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This lesson introduces learners to various objectives set by businesses, we start by looking at what an objective is, then looking at the main objectives (from spec) before looking at some real examples of businesses that might have quite different objectives to each other. We look at a case study of a business that seems to have a few different priorities that could lead to them achieving their objective - a 12 mark question, structure guidance and a concise model answer for students to look at when peer assessing using the marking grid provided. A few consolidation activities to end with. Colourful, concise and engaging slides! Thank you

This set of resources includes 3x ppt, 7 word files and could be delivered over 5-7 lessons (a lot of calculation so would depend on cohort ability). Learners are introduced to the different types of profit. We start by looking at a step by step animated example of a pizza shop’s income statement. This is followed by an engaging consolidation activity of completing an income statement for Ian Beale’s fish and chip shop, answers are provided on the board for students to self assess. More consolidation with a question for Arjee Bhargees income statement with answers. In the second powerpoint, students are introduced to more difficult concepts of the income statement, such as working out detailed cost of sales figures - plenty of practice of this. In the third powerpoint, we take it a step further and introduce students to prepayments and accruals, which have to be adjusted in their income statements - plenty of practice questions for this. Colourful, concise and engaging slides! Thank you

This set of resources includes 1x PPT and 2x word files and can be delivered over a double lesson. We start with a recap of PED as knowledge of this needs to be secure before moving onto YED to prevent future confusion. We look what YED measures, the formula and the different types of goods that exist such as inferior and luxury goods. Students have the opportunity to practise plenty of calculations on YED, some of which require percentage change to be calculated before calculating YED. All answers are provided. We then go onto look at factors that affect the income elasticity of a good before reading a case study on Beale’s Bakery which sells a variety of products with different elasticities - a 12 mark question with structure guidance and model answer provided for students to peer assess with. A link to a kahoot quiz and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This double lesson introduces learners to price elasticity of demand - a tricky concept at first but this resource breaks everything down step by step with plenty of calculation and essay exam practice. We start by looking at the concept of elasticity with an engaging Eastenders starter, we learn the key formulas needed to tackle any PED questions before looking at examples of some inelastic products. Students have the opportunity to calculate PED questions with answers on the board to show how answers are reached. We then go on to look at factors that affect the price elasticity of a product and apply this theory to a Nando’s 8 mark question - structure guidance and a model answer is provided for students to look at before peer assessing and responding to WWW and EBI. Two links to kahoot quizzes and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This set of resources includes 2x ppts, 4x word docs and a number of clips for 2 lessons. Learners are introduces to recruitment and the steps involved (step by step) and students have the opportunity to participate in being interviewed by Lord Sugar (answers by the man himself are given too). Once recruited, we look at what training might need to be delivered and how through on the job vs off the job training, a scenario to highlight the pros and cons of each. A link to a kahoot quiz and a box plenary to finish the first lesson. In the second practiical lesson, students have the opportunity to participate in the interview process, students are given job descriptions and person specifications for which they should prepare interview answers for. 3 scenarios in total and students will have the opportunity to switch roles to get an experience of both sides. Colourful, concise and engaging slides! Thank you

This double lesson introduces learners to the types of protection available to consumers in finance, we go through each time with a brief discussion then students independently find out more about each one before going on looking at the types of information that is available. A matching task with answers provided, good for students to have for their notes once completed, answers are provided. 2 mark questions on both topics and a box plenary to finish with. Colourful, concise and engaging slides! Thank you

This double lesson introduces learners to the various functional areas in business, we look at each in detail with examples of activities each carries out on a day-to-day basis. A context task and exam style question with model answer is provided before doing a box plenary. In the second part of the lesson we look at how functional arease interrelate and the importance of good communication between departments. We look at a few examples so students get an idea of how it works in real life. Another context task and exam question with answer before finishing with a kahoot quiz. All you need - open the powerpoint, run through it, and deliver quality lessons whilst saving precious time. Colourful, concise and engaging slides! - all files in zip folder. Thank you

This three lesson bundle introduces learners to gross and net profit, gross and net profit margin and average rate of return. All three topics are broken down so that it is very easy for students to see the logic behind calculations and for the teacher to explain. An activity to draw up the income statement for Ian Beale’s fish and chip shop with answers to go through. Lots of calculation practice for all three topic areas with answers to self or peer assess. Colourful, concise and engaging slides! Thank you